2019 APU Study Abroad Programme (International Business Management & E-Business)
Not able to transfer credit
Why is this interesting for me?
International Business Management & E-Business program provides you the knowledge necessary to import, export, transport goods, and market a business internationally. You will learn about international markets, plan product entry strategies, and examine transportation routes to grow global trade for Malaysian and international companies.
Besides, you will also learn the basic concepts of e-business and e-commerce and also the technologies involved. On the strategy part, it covers business strategies, especially thru social media and the practical issues of conducting business over the Internet and the Web, and presents methods for evaluating user needs.
January, February, March, April, May, June, July, August, September, October, November, December
How long is the course?